News...

  • Size Matters...

    They say size matters, but should it? We don't think so...   We may be breaking some unwritten industry rules here, but we simply don't think it's right to treat our friends differently because of what size clothing you wear. In our view, everyone from Small to 4XL should be looked at, and trea... View Post
  • Breathe, relax, and take it all in...

    When we came across this picture of our courageous friend Kari wearing a Freshen The Bev shirt as she was about to jump out of a perfectly good airplane it hit us like a ton of bricks. Having taken what started as just a crazy dream before taking our own leap of faith and turning it into reality,... View Post
  • Kristopher James

    We're fortunate to count among our friends a number of incredibly talented singer-songwriters and musicians. And from time to time, we like to share with you some of their special performances. Check out Kristopher James singing Too Soon Too Late in a studio recording...  To learn more about Kris... View Post