No Matter the Size of This Shirt...

"No matter the size of this shirt, love yourself. And live life to its fullest. And take risks. And travel. And learn. And be kind. And love."

Well, the cat's out of the bag. We already knew we loved our labels, and now that we've launched our brand publicly, we're happy to see that our friends are loving them, too...

See, we think it's ok for a brand to stand for something. And to /take/ a stand for something. And to have some personality. At Freshen The Bev, we believe wholeheartedly that people should be good to themselves. So, we wanted to remind you - our friends - to be good to yourselves. To not let anything about your appearance stop you from loving yourself or from believing you're worth what we know you are.

And we figured there was no better place to remind you of this than in the labels in our shirts...